Big Tom here rep-re-zent-in the powers that be from internet land and thinking about how to help small businesses win at contact pages…
When your website visitors think about buying things from you they often end up on your Contact page.
Have you ever thought about what you really want people to do when they get there?
Maybe you do best when you speak to people on the phone, so it’d be great if they’d call you.
Perhaps you find most people who email you end up buying so that’s the way you want them to connect with you.
If you present both of these choices in no particular order, you aren’t guiding your site visitors. If your phone number is bigger than your email address that will make people more likely to call you.
Define your MDR (most desired response) and make sure your contact page makes clear what you want site visitors to do. Also, think about ditching that big ol’ google map and adding information that tells them when they can expect and email response or call back. That will help you get sales.